Unit Economics

Per-SKU margin · Contribution per pack · Breakeven · Competitive pricing

🎛️ Scenario Controls

Pad Grade

Retail vs Wholesale Mix60% Retail / 40% Wholesale

Blended Ship Margin

49.6%

60% retail / 40% WS

Net Profit / Shipment

GH₵529K

USD 44.8K

Avg Contribution/Pack

GH₵7.94

After all costs, per pack sold

Breakeven (packs)

17,286

~26% of 1 shipment

Margin Overview by SKU — A Grade

Normal Flow – 290mm (170ml)

Retail56.7%
Wholesale40.0%
Blended51.2%

Heavy Flow – 330mm (200ml)

Retail53.7%
Wholesale36.0%
Blended48.0%

Retail Margin vs Wholesale Margin vs Yazz Price Advantage

Higher = better · "vs Yazz %" = how much cheaper Izzy is vs Yazz retail

Heavy Flow – 330mm (200ml)0%15%30%45%60%

Per-SKU Unit Economics — A Grade

1 USD = GH₵11.81 · 40HQ shipment
SKUFOB/unitLanded/packOpEx/packTotal Cost/packRetail MarginWS Marginvs YazzShip Profit
Normal Flow – 290mm (170ml)$0.0335GH₵5.74GH₵2.06GH₵7.8056.7%40.0%10% cheaperGH₵273K
Heavy Flow – 330mm (200ml)$0.0372GH₵6.27GH₵2.06GH₵8.3353.7%36.0%10% cheaperGH₵256K
FULL SHIPMENT TOTAL—49.6%GH₵529K

Unit Economics Assumptions

• Landed cost = FOB + (Ocean Freight $3,600 + Port $2,000) ÷ 799,488 pads × 12 pads/pack

• OpEx per pack = GH₵137,200 shipment OpEx ÷ 66,624 packs total

• Breakeven = total OpEx ÷ weighted avg contribution margin per pack

• A Grade = confirmed Chuangjia Xiamen Option 5 FOB (Normal Flow $0.402/bag · Heavy Flow $0.4464/bag) · B Grade applies ×0.90 value-spec discount

• Yazz: retail GH₵18–20 · wholesale GH₵13.33/pack (Boost B2B catalog, Aug 2026) · Izzy: GH₵18 flat retail / GH₵13 wholesale